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Awful Waffle

Spotify acquires Joe Rogan

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Awful Waffle
Posted (edited)

lol ok so I don't know where exactly this topic should go. is there a dedicated podcast thread anywhere? can't remember seeing one.

but this is kinda major news.

 

 

https://newsroom.spotify.com/2020-05-19/the-joe-rogan-experience-launches-exclusive-partnership-with-spotify/

https://www.wsj.com/articles/spotify-strikes-exclusive-podcast-deal-with-joe-rogan-11589913814

 

Forbes and other insiders are speculating that this move constitutes a $100million deal. that would be a conservative estimate since Rogan also comes with his own host of companies/products sponsoring his show and which he has part ownership in. considering how he's already the supreme ruler of the podcast world, and that his content views absolutely dwarf traditional media outlets, you might have to dub Joe the new King of all Media. not even Howard Stern in his prime could have dreamed of the kind of numbers that JRE pulls in on a weekly basis. this is pretty wild given the fact that his entire show started out as a stoner-comedy-conspiracy-theory hangout where comedians came on, smoked weed, ate mushrooms, and told dick jokes... which he still actually does from time to time... only now it's evolved into interviews with presidential candidates and Elon Musk in front of tens of millions of people to the tune of tens of millions of dollars.

Edited by Awful Waffle

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darthYENIK

I’ll allow it.

 

I kind of like Rogan.  He explores a great many topics, and from an outsider he looks like a dumb meathead, but he’s not. He gets accused of being conservative, but he has a lot of ideals from both sides of the aisle, and people hate that, because I think it shines a light on their own stupidity when they blindly support the either side and can’t imagine deciding which parts and ideals fit them as an individual.

 

But I think I understand him.  He likes to discuss everything, and when he has someone who is right leaning on, he lets them talk, if they get too crazy he has been known to tell them that, same goes for the left leaners.  He is a host in that instance, but people are so used to news and media these days having an agenda that they just think he’s giving people a political platform.

 

Anyway, good for him.  I admire him as a person who works like crazy.  He puts out two or three multi-hour long podcasts a week, and does UFC commentating, and does stand up comedy.  I wish I had a fraction of that ambition.

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Yokelsson
10 hours ago, darthYENIK said:

he looks like a dumb meathead, but he’s not

Sometimes he is, though. But that's OK. He even admits to being a dummy.

 

I like Joe because of his honesty. I don't always agree with him, but that's also OK. He doesn't owe me or anyone else anything. And that's what some people just don't seem to grasp. Some people act as if Joe Rogan can be fired if he "gets out of line" or that he should apologize for saying something that they think he shouldn't have said, like he's some kind of TV personality who has to follow TV rules if he doesn't want his show to be cancelled.

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Mister Pink

Yeah, I saw this announcement. Not sure how I feel about it. I have Spotify Premium, so it doesn't bother me too much but I love YouTube. He said he's going to be exclusively at Spotify so I presume his YouTube channel might remain and then all new podcasts will release on Spotify. 

 

JRE has been a staple of my podcast rotations since 2013/2014. He get's a lot of flak, but I don't really care much for people that would have an issue with him. He's human just like everyone else. He has more unrehearsed hours of just on-the-fly conversation that the probability of him being recorded saying something stupid or being hypocritical is much higher that most other public figures. For the most part, I think he is a positive influence. He's intellectually curious and enjoys having academics on his show. He's quite centrist and left-leaning on most policies but isn't afraid to engage and enjoy conservatives on the show. His open-minded attitude is very consistent with people that are comics and people that are also partial to psychedelic experiences. 

 

People might think I'm bonkers to bring up psychedelic drugs but I think they are at the core of Joe's personality change and his openness to having such an intellectually and culturally diverse range of guests. Scientific review of studies published online in the journal Neuroscience & Biobehavioral Reviews conclude that just one dose of  LSD can give you sustained personality changes for months or years after. What they found is people become more open. They score higher in the openness trait. 

 

Joey Diaz has some stories about Joe how he was really anti-drugs and he was quite a straight-edge guy. Not only that he was the type of friend that would scald you for doing drugs. He really changed and became evangelical about DMT and even presenting in DMT: The Spirit Molecule documentary. 

 

Many years ago, I may or may not have partook in such experiences and coincidentally, I really think my mind has been open to a lot of other ideas and just divergent thinking all together. It's a very humbling experience. So, think I share a sort of kinship with JR. Yeah, he looks like a meathead guy and will say idiotic things from time to to time but overall, I find him quite honest, he has principles, he's intellectually curious, he's quite open minded and there are definitely a lot of times where you see him extend a lot of empathy where he tries to image being in the shoes of different people. There aren't many podcasts that are so consistent that will have a theoretical physicist on week and then a 90's rock star telling stories of how he walked in to a car dealership and bought a Ferrari with cash. Or an ex-crooked cop telling his stories about his exploits in a New York precinct or an ex-cop such Michael Wood, whistleblowing about the state of the Baltimore Police Department. 

 

I enjoy most, seeing a guest I don't know. I read the description. "So and so is a documentarian or author" and I think, well, this person has nerded out on something enough to make a documentary or write a book, I'll see what they have to say on X or Y. 

 

 

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Awful Waffle
Posted (edited)
On 5/20/2020 at 4:11 PM, darthYENIK said:

He gets accused of being conservative, but he has a lot of ideals from both sides of the aisle, and people hate that, because I think it shines a light on their own stupidity when they blindly support the either side and can’t imagine deciding which parts and ideals fit them as an individual.

...

Anyway, good for him.  I admire him as a person who works like crazy.  He puts out two or three multi-hour long podcasts a week, and does UFC commentating, and does stand up comedy. I wish I had a fraction of that ambition.

which is crazy, of course.

just because a person supports the 2nd amendment and enjoys hunting doesn't place them anywhere near [American] Conservatism. you're absolutely right about the absurd black/white nature of our politics. like most people, actually, Joe lives in between Republicans and Democrats but unfortunately there's no party who represents this space. this is of course one of the gigantic contributing factors to the success of Rogan and podcasts in general where you can hear unfiltered, sincere, fleshed-out human conversation versus the truncated soundbites and philosophical dichotomies presented by traditional / mainstream media.

 

speaking of work ethic or ambition? he addresses this often.

people will ask him 'how he does it' and the answer is interesting because it's simply his addiction. he acknowledges that - based on past chapters in his life - he is very capable of spiraling down a lazy hole of self indulgence with booze and drugs and food and billiards and video games. he made a conscious decision at some point to convert the energy into working (or working out) all the time in order to avoid complete self destruction.

 

On 5/21/2020 at 2:53 AM, DareYokel said:

I like Joe because of his honesty. I don't always agree with him, but that's also OK. He doesn't owe me or anyone else anything. And that's what some people just don't seem to grasp. Some people act as if Joe Rogan can be fired if he "gets out of line" or that he should apologize for saying something that they think he shouldn't have said, like he's some kind of TV personality who has to follow TV rules if he doesn't want his show to be cancelled.

it's funny watching his so-called fanbase react in the comment section.

they weaponized the youtube Like / Dislike system to bomb the ratio when it's a guest they hate. clearly Rogan doesn't read comments and doesn't care about any of this. it's meaningless. the move to Spotify is just one of many confirmations of this reality. people will threaten to leave him but we all know they'll be signing up for the free Spotify stream as soon as it's available if they're not already members just for the music. all the youtube trolls are suddenly realizing what the rest of us always knew; they are powerless. youtube itself could have done more to prevent JRE from leaving by (among other things) addressing their horrific trolling, clickbait, and algorithm suggesting systems. but youtube is too far up its own ass to notice or care. and who can blame them?

 

youtube has enjoyed a virtual (and virtual) Monopoly over many podcasts and all video sharing for too long.

technically there's competitors like Vimeo but lets be honest; they're goddamn ants feeding on youtube's unwanted crumbs. Spotify making a run at podcasting is the best thing that could happen for both listeners and producers of content.

 

On 5/21/2020 at 5:47 AM, Mister Pink said:

I love YouTube. He said he's going to be exclusively at Spotify so I presume his YouTube channel might remain and then all new podcasts will release on Spotify.

 

People might think I'm bonkers to bring up psychedelic drugs but I think they are at the core of Joe's personality change and his openness to having such an intellectually and culturally diverse range of guests. Scientific review of studies published online in the journal Neuroscience & Biobehavioral Reviews conclude that just one dose of  LSD can give you sustained personality changes for months or years after. What they found is people become more open. They score higher in the openness trait. 

 

Many years ago, I may or may not have partook in such experiences and coincidentally, I really think my mind has been open to a lot of other ideas and just divergent thinking all together. It's a very humbling experience. So, think I share a sort of kinship with JR.

everybody loves youtube. because you kind of have to, like I was saying, since you have nowhere else to go :lol:

but deep down you know this is a problem.

 

youtube has become the problem with overbearing censorship and demonetization of legitimate artists and the content creators who made their platform what it is.

they're trying to become Nickelodeon or something because of the obscene amount of ad revenue that can be farmed from CHILDREN-SAFE videos. if you look at youtube's overall stats, they amount of clicks and views that come from child-safe content completely trivializes the amount of clicks and views that come from music videos or podcasts or basically anything that cannot be flagged as child-safe. when you upload a video to youtube, you have to choose one or the other, it's either a video safe for children or it's anything else. this is one of the many reasons that JRE is no longer a live show and has to be pre-recorded. it's why JRE can no longer show youtube clips or audio even when he's directly referencing them while on youtube himself. it's ridiculous. it has to end somewhere.

 

people see this nonsense.

people see the nonsense of youtube, twitter, social media trolls, cancel culture... they're seeing the nonsense of traditional or mainstream media as it struggles to keep its head above water. this is why people appreciate Joe Rogan as much as any of the various 'counter culture' icons of this revolution. and it is a petty revolution of sorts. it's not exactly the revolution we need but it's a move in a better direction. it's not the radical shift in society or culture that we desperately require for a healthier human consciousness... but it's a little push. nothing can happen soon enough.

 

 

you've hit the nail on the head with the mention of psychedelics. don't be ashamed. it's one of the more important yet overlooked aspects of the Joe Rogan Experience, the impact on its audience, and the outward ripple effect from here. remember Joe grew up in San Francisco during the trail end of the hippie movement. whether people are aware of it or not, Joe is high for most of his shows, and most of his guests (unless obviously straight laced) are high along with him. they're usually smoking pot while on the air or - as they often discuss - have eaten mushrooms or powerful edibles before the cameras started rolling. they drift into tangents on topics that most people would have never been exposed to. why does any of this matter? because Walter Cronkite would be spinning in his fu cking grave right now. you can take them with whatever grain of salt you'd like, but most public polls conducted on this subject have agreed that The Most Trusted Man In America's media today is Joseph James Rogan. pot-smoking-ball-tripping-gun-toting-elk-hunting-Jujutsu-practicing-stand-up-comedian. and it works. the numbers don't lie.

 

whether they realize it or not, his audience is absorbing ideas and ways of thinking which are considered taboo by the traditional media.
not taboo because they're evil. Joe is a remarkably peaceful and patient and thoughtful individual given the enormity of his reach and power. listen to him talk long enough and it's clear that he's much more peace-and-love and compassion than his gruff exterior leads on. and it's our compassion which has become the taboo. Joe often talks about how he hates the myth of "pull yourself up by your bootstraps." our so-called leaders divide us against each other with this mythology. they pretend the poor somehow deserve their poverty, "welfare queens," while being rich is a virtue in and of itself, "job creators;" regardless of where the truth lies in this blanket categorization. listen to JRE long enough and you'll hear these long winded rants against rampant Capitalism and in favor of greatly expanded Socialism verging on Communist ideology. he's talking about heavily taxing industries which are polluters and forcing them to clean up their own mess. he's talking about the elimination of any and all corporate and personal tax loopholes for the wealthy. the restoration of lost and hidden tax revenue from offshore holdings used by both individuals and businesses to hide their excessive profits. term limits on Congress and the SCOTUS. the elimination of the potentially outdated position of POTUS itself. the need for our economy to shift from corporate welfare to human welfare; how no person should be homeless or starving in America in the 21st century. how everyone deserves health care. debt forgiveness. I could go on...

 

these are discussions happening on JRE that I don't see or hear happening anywhere else.
given his total reach and listeners? it's kind of amazing.

 

Edited by Awful Waffle
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TheSantader25
Posted (edited)

I love this show. It's simply Oprah for dudes and I listen to it weekly. Kind of sad though, YouTube is such an accessible platform that makes you spoiled. But I guess they had it coming with with all those restrictions regarding swearing and whatnot. I'm gonna miss the comment section. 

Edited by TheSantader25
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Mister Pink
Posted (edited)
On 5/22/2020 at 8:03 PM, Awful Waffle said:

...but deep down you know this is a problem.

Absolutely dude. There aren't any remotely close competitors. Google kind of control the narrative on that. 

 

On 5/22/2020 at 8:03 PM, Awful Waffle said:

...when you upload a video to youtube, you have to choose one or the other, it's either a video safe for children or it's anything else. this is one of the many reasons that JRE is no longer a live show and has to be pre-recorded. it's why JRE can no longer show youtube clips or audio even when he's directly referencing them while on youtube himself...

I often wondered why he scraped the live streams. I miss that. 

 

On 5/22/2020 at 8:03 PM, Awful Waffle said:

people see the nonsense of youtube, twitter, social media trolls, cancel culture... they're seeing the nonsense of traditional or mainstream media as it struggles to keep its head above water. this is why people appreciate Joe Rogan as much as any of the various 'counter culture' icons of this revolution. and it is a petty revolution of sorts. it's not exactly the revolution we need but it's a move in a better direction. it's not the radical shift in society or culture that we desperately require for a healthier human consciousness... but it's a little push. nothing can happen soon enough.

Yeah, I'm not sure if Joe is making a statement. I mean, I do appreciate that the consequence of it does force Google to look at it's model. It's painful to watch good creators getting screwed over by adpocolypse, and cancel-culture types. It's really hard to figure out what the answer is. Should there be a verifiable adult YouTube and a under 18's YouTube? Isn't it supposed to be like that all ready? When a lot of creators had to look at alternatives like Patreon for donations then Patreon got involved too with deciding who should and shouldn't be allowed use their services.

 

Personally, I would welcome an alternative to YouTube where more adult content could be hosted. Even if it mean having to prove your age more robustly, I could enter in to that kind of situation if it meant, I could see the uncensored content. And by uncensored, just content where people can talk freely without fear of being demonitized. 

 

 

 
On 5/22/2020 at 8:03 PM, Awful Waffle said:

..........The Most Trusted Man In America's media today is Joseph James Rogan. pot-smoking-ball-tripping-gun-toting-elk-hunting-Jujutsu-practicing-stand-up-comedian. and it works. the numbers don't lie.

Haha, didn't see that. That's great. It goes to show what a bit of honesty, and consistency can do. 

 

On 5/22/2020 at 8:03 PM, Awful Waffle said:

whether they realize it or not, his audience is absorbing ideas and ways of thinking which are considered taboo by the traditional media.
not taboo because they're evil. Joe is a remarkably peaceful and patient and thoughtful individual given the enormity of his reach and power. listen to him talk long enough and it's clear that he's much more peace-and-love and compassion than his gruff exterior leads on.

This is exactly it. I've spent countless hours listening to the man and it irks me when people have this very narrow, ill-informed characterisation of him. He displays a lot of empathy and does promote a lot of progressive ideals, even if those ideals on taxes would definitely take a chunk out of his earnings. But I think he's content. He's quite a grounded family man. And a man with many hobbies, I find will always be a man with some order in his life. 

I think he's doing wonders for promoting safe and spiritual use of psychedelics. Especially when he has the likes of Terrence McKenna's brother, Dennis on, and other academics and intellectuals that can attest to the fruits of psychedelics. Even the bad moments or the bad trips too.
 

Edited by Mister Pink
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Ho Diver
On 5/20/2020 at 7:11 PM, darthYENIK said:

He gets accused of being conservative, but he has a lot of ideals from both sides of the aisle, and people hate that, because I think it shines a light on their own stupidity when they blindly support the either side and can’t imagine deciding which parts and ideals fit them as an individual

That's true, crazy places like resetera won't even give a platform to him, and I saw people there saying they will cancel their subscription 'cause of him. Some people just have a very narrow-minded view of the world.

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Awful Waffle
Posted (edited)

it's interesting because Spotify isn't perfect, either. the irony isn't lost on anyone who has been paying attention.

 

 

the difference this time around is that we have competition. competition is good.

Spotify hasn't really been competing with anyone in their sphere of influence. the same could be said of Youtube. and suddenly they're forced to consider the larger audience who floats between their services and isn't forced to choose. people who are just looking for the best product and the best deal. consumers and content creators alike will benefit. watching the ripple effects is pretty amusing. if you search for Joe's announcement on youtube right now, the first batch of results are just other youtubers reacting to the news, which means that the cause and effect of Joe's behavior pushes the entire platform from within. the official announcement alone has a million views but it's like 10 results down, below other smaller content creators who have generated hundreds of thousands of views of their own, just gravitating around the supermassive JRE black hole :lol:

https://www.youtube.com/results?search_query=joe+rogan+spotify

 

since officially going from rich to wealthy, Rogan gave his first exclusive interview to the NY Times.

speaking of his new pay-day:

Quote

“Like it doesn’t register. It seems fake. It feels gross. Especially right now, when people can’t work.”

https://www.nytimes.com/2020/05/25/opinion/joe-rogan-spotify-podcast.html

Edited by Awful Waffle
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Mister Pink
Posted (edited)

I don't know who Ted Goia is but he's looking at it the wrong way. Joe Rogan's move increased Spoitfy's stock by $5 billion in 48 hours. Joe is worth 5 billion dollars to Spotify. They paid him 100m. That's what this guy fails to see. What musical artist, will add $5 Billion to Spotify to be exclusively on Spotify? That means they need to take their music off the radio, off YouTube, Apple and everywhere else. 

 

If you haven't seen this. Watch it. It's a great analysis on the deal. 

 

I also suspect the payment is low for artists not soley because of Spotify but the fact all those old record labels have equity in Spotify. That's how they got all those discographies of music. It's not just that Spotify are ripping people off. Spotify also represent all the old record labels. 

 

Billy Corgan gives some great insider knowledge here and tells says how all the major labels have equity in Spotify. 

 

 

Edited by Mister Pink
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Awful Waffle
On 5/28/2020 at 8:39 AM, Mister Pink said:

I don't know who Ted Goia is ... What musical artist will add $5 Billion to Spotify to be exclusively on Spotify?

I'm not disagreeing with the business side of the decision.

Ted Goia teaches jazz music theory and history at Stanford. in this case, he's merely commenting on the lopsided and overlapping commitments that the music industry is making in its effort to survive the digital age. when it comes to making money, musicians have historically been trampled underfoot by agents and record labels who take the lionshare of profit while providing nothing to the artistic/creative process; merely acting as a middle man who arguably extorts a musician's access to the airwaves. since radio and physical album sales no longer matter, it's interesting to watch music outlets adapt to the changing income model. you'd think the internet would have empowered musicians like never before - and in certain ways it has - but the record industry still figured out how to squeeze them from the lionshare by introducing these penny-on-the-dollar playlist contracts ensuring that advertisers still make more money than the artists whose content they are advertising on.

 

which is why it's still depressing when you're a struggling musician who watches a dick-joke-talk-show guy walk away with more money than god while you pour your soul into your personal expression.

I'm not disagreeing with Spotify. I'm just empathizing with the individual artist.

 

THAT BEING SAID.

I don't love Joe any less :lol:

 

how do you celebrate earning 100million dollars?

you go on a 5 hour bender, get drunk and high as a kite, then start eating mushrooms with your guests [shrooms appear @ 2:43:49].

 

 

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Mister Pink
10 minutes ago, Awful Waffle said:

how do you celebrate earning 100million dollars?

you go on a 5 hour bender, get drunk and high as a kite, then start eating mushrooms with your guests [shrooms appear @ 2:43:49].

Dude, i'm literally just listening to this episode as you posted that. :D 

 

I hear what you saying. And I know you aren't disagreeing with the business side of the decision. It' suppose it's the unfairness that you take umbrage with. I don't disagree with Goia's sentiment at all though, if I'm to empathize with the artist (and being a creator of music, photography and video, I consider myself an artist). My issue is just the last part of the Tweet: 

 

Ted Goia

Quote

"Spotify values Rogan more than any musician in the history of the world....

 

I just don't think that's a good characterization of how it works. Rogan creates the content and we the listeners give it value by listening and streaming and buying the products mentioned on the show. Spotify gave it a figure of 100m. Joe accepted that figure. But Joe created something of such value it spurred a company to put a monetary price on his life's work over the last 10 years. 

 

Ted Goia

Quote

.....Sound fair to you?"

It's not about fair. It's about creating something of value. I think Rogan's show is far more of value than 100m and it is as shown by the share value he added to Spotify.  Shaming Spotify for putting a value on something that is culturally enriching like that - and comparing to music which is a completely different medium, I think is a false equivalence. Music is powerful. But it's a different medium. As we approach 1,500th episode of recorded material (each episode being 1-3 hours long, or 1-3 hours longer than 1 album of an artist) for release, that's near impossible to find a musical artist with that same amount of recorded hours for consumption. Maybe, Buckethead would come close.

 

Again, I just think if you start dissecting it, his last two sentences of his tweet become more and more meaningless. 

 

Big spotify rant ahead :D 

That's not to say, Spotify pay well or help small independent artists flourish. I guess it just equaled itself out like before. Old model was getting a record deal and huge money put into your promotion. But the labels controlled the type of artists we get to hear. Now we have the choice of more artists than ever before. 

More and more people have access to make music at home for next to nothing. There are more and more ways to distribute and market music by yourself. With the internet, artists can reach anyone anywhere in the world. That wasn't before possible without people having record players, CD players, big distributing deals and record deals. We don't have MTV anymore. We have YouTube, which is the current generation of music TV.  I can and will put my music on Spotify for anyone to  hear. I wont make money on it but then I didn't have much overheads either. No expensive studios. Just on cheap gear I have at home. It's no wonder that the value of a stream has depreciated so much. Because it's not a physical item any more. It costs little to distribute. A stream can be accessed by anyone online, multiple times whenever they want on multiple platforms. Led Zeppelin's manager, Peter Grant never let Led Zeppelin release any singles. His logic was that if people wanted to hear Led Zeppelin, they either buy the record or go to the concert. But imagine now an artist that has their music on Apple, Spotify, Bandcamp, Soundcloud. The value of a stream isn't worth much. I'm rambling... I'm sorry :D 

 

There's more music today. More ways to listen, cheaper ways to distrubte. We have more choice than ever before. I just can't see it anyone paying a lot more for individual streams when the market is oversaturated with all the music we want and any time from all over the world.

 

I'm rambling... I'm sorry :D [/quote[

 

 

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